- Marxists believe the mass media are a tool used by ruling bodies to maintain hegemonic control over the masses.
- He also thinks that all of written human history has been divided by economic classes.
- Marxists believes that the transition from capitalism to socialism is an inevitable part of the development of human society.
Pluralism
- Pluralists is defined as a society where multiple people, groups or entities share political power.
- An example of pluralism is a society where people with different cultural backgrounds keep their own tradition.
- Pluralism reflects how social and political diversity are reflected in media content. That is, the representation of different cultural groups in the media as well as divergent political or ideological opinions and viewpoints.
Hegemony
- Hegemony is used to describe the dominance of one social class over others.
- It's also the political, economic, ideological or cultural power influenced by a dominant group over other groups.
Alain
De Botton:
What is the point of news?
- Excess - Modern demographic nations think negatively about censoring content.
- Since there is too much information in the news, people sometimes forget the things that they were interested in and think about a completely new thing afterwards.
- Bias - 'Being Bias towards Unbiased'
Famous people, e.g. Ghandi are biased judgement and stuck to them strongly. - News needs to be presented to use by the best kind of biased.
- Narrow-minded - Tells us what happens but doesn't tell us what will and should happen.
- Anger - News will always terrify the audience everything, whether's it's a natural disaster or war, as long as it keeps the audience bothered.
- We only care when something wrong happens and whether or not it effects us, the audience.
- It concerns our era and we think what will happen next and how it may effect us in the future.
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