Tuesday 10 January 2017

10/01/17 - Film and TV ​streaming and downloads overtake DVD sales for first time (36)

https://www.theguardian.com/media/2017/jan/05/film-and-tv-streaming-and-downloads-overtake-dvd-sales-for-first-time-netflix-amazon-uk


Star Wars: The Force Awakens was the biggest seller of 2016 with 2.3m sales.

This article is about how the Film and TV streaming online has overtaken DVD sales for the first time. It firstly talks about how 'Britain’s growing appetite for services such as Netflix and Amazon has helped push streaming and downloads of films and TV shows ahead of sales of DVDs and Blu-ray discs for the first time'. Netflix has rapidly grown to 6 million UK subscribers since launching in 2012 and also with the new induction of  'Sky Store', Sky had more than 3 million customers to its Sky Store in the year to the end of June, where the customers would download films and get different DVD's posted to them which is very similar to Netflix when their company had first started.
  • Total revenues from digital video – which includes services such as Apple’s iTunes as well as Sky’s store and Now TV – surged almost 23% to £1.3bn last year.
  • The digital boost came as high street sales of DVDs and Blu-ray discs fell 17% to £894m – the first time it has fallen below the £1bn mark. The once mighty physical rental market fell 21% to just £49m.
  • Total revenue from physical and digital sales rose 2.2% to £2.25bn, with the biggest seller of the year Star Wars: The Force Awakens with sales of 2.3m .
  • Despite the digital revolution, Bayley said that it was too soon to ring the death knell of the DVD, with physical sales of music, TV shows, films and computer games still worth £2.2bn annually.
  • Physical sales of CDs fell by 13%, a steep decline after a 3.7% fall in 2015.
  • Overall physical sales were 7.3% down as a surge in vinyl sales, up by 56% to £65.6m, helped stabilise the decline.
In my opinion, I believe that the decline in DVD and up rise in on demand activites is beneficial for the audience but not for the companies as they aren't making as that many sales and losing customers. However, this is good for the audience as they wouldn't need to pay that much. For example, if a customer were to buy a DVD a long time ago from a rental company such as Blockbusters, they would most likely be spending £5 to rent the movie for 5 days. But since the industry have now introduced Netflix to the online/digital world, audiences can spend around £6 a month and watch as many movies as long as they would like to. This allows the audience to save money and will rise the industry of the digital world massively because it would be beneficial for the new companies and the audience, as referenced before.

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