Monday 8 May 2017

08/05/17 - Facebook Live: Zuckerberg adds 3,000 moderators in wake of murders (69)

https://www.theguardian.com/technology/2017/may/03/facebook-live-zuckerberg-adds-3000-moderators-murders

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This article is about how Facebook are going to try their best in removing broadcasting of killing and assaults by investing in people and tools to make sure it will be deleted more quickly from Facebook Live. Over the last few months, footage of shooting, murders, rapes and assaults has been streamed on Facebook, including the recent Cleveland attacks. The live broadcasts have then been viewable as recorded videos by the social network's users, often for days before being taken down. In addition, Facebook creator, Mark Zuckerberg, talked about "if we're going to build a safe community, we need to respond quickly (by deleting the streaming videos as soon as possible - before causing anymore damage to their users)." He also included that they're "working to make these videos easier to report so we can take the right action soon - whether that's responding quickly when someone needs help or taking a post down". Furthermore, another spokesperson from Facebook, called Sheryl Sandberg said that "keeping people sage is our top priority. We won't stop until we get it right".
  • Facebook has been criticised for its lack of expediency over the removing of objectionable content. Two videos of a Thai man killing his 11-month-old daughter in April were available for 24 hours before being removed, and were viewed over 370,000 times.
  • Zuckerberg said: “Over the next year, we’ll be adding 3,000 people to our community operations team around the world – on top of the 4,500 we have today – to review the millions of reports we get every week, and improve the process for doing it quickly.
  • In March, a 15-year-old girl from Chicago was sexually assaulted by five or six men or boys, which was broadcast live to Facebook with at least 40 people watching. 
In my opinion, I believe that what Facebook are doing is a great thing as it would be causing their user's less harm and long term damage watching these live-streams. Whether these tools and the extra manpower will be enough to curb the rise of objectionable and extremist content on Facebook remains to be seen. Most Facebook users can simply press a button and immediately begin live broadcasting of whatever is in front of their smartphone’s camera. However, in my opinion, I believe that Facebook, itself, have left this too late as there have already been many different brutal streams which have affected many people. Therefore, my argument is that where were Facebook before all of this had started and why are they only trying to make these sorts of investments now when they already knew that they had problems.

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